Why make a good product even better?

Our Amazon Secret fruit snack was one of our most popular products at the Anuga fair, the World's largest trade-show, in October (2013). Most visitors found the fact that it's a very good tasting natural product(s), with vitamins, antioxidants and minerals to be very interesting.

It's a product you can eat as it is, use on, to spice up, your breakfast cereals, your yogurt, your ice cream or in a salad.

Can it be better than this?
 While we were talking with potential buyers, importers from many countries, the Research & Development department was working to make this one of the World's most healthy snacks and cereals. By adding fructoologosaccarides (FOS) - and today we were notified that it went well. The product have a new USP.

Fructooligosaccarides, what is it?
There are several types; Inulin is one of them, but the one we used is made from sugar. I'm sure many will ask how sugar can be healthy. Well, this sugar, made from cane juice, isn't like other sugars. Due to a fermentation process, the molecules are locked, making it impossible for your body to absorb the calories, but your good bacteria, in your digestion system love this fiber and it's one of the main reasons eating fruit is healthy. That is, beside the fact that fruits contains vitamins, minerals and sometimes antioxidants.

What happens when you eat it?
Actually many things, but most of what happens we are not allowed to tell you because of the new European regulations for what you can, and what you can't say about a product. Well, anyway, it's well documented, so we don't have to take it back if we do say it. The FOS we use in the new super snack will, if you eat 1 gram of it, increase your Calcium absorption with 13%, within 12 hours.

You can read more about FOS on our Bodyshield site: http://www.bodyshield.no/prebiotic_fibers_FOS.asp

If you want more information about our Super Snack, please visit our web-site: http://sorze4.com/en/amazing_super_snack.asp

So, to answer the initial question; why make a good product better? Because it's better for you!

Fruit Snack, Fruit Cereal... what is it?

During the year, we see many new products, but new, only a handful is what we call new. Most are a variation or copies of other existing products. Well, if we were targeting the low end of the market we could sit at home, browse on the Internet and find many, but instead, we travel, visit innovative new companies with unique products.

Well, usually there is no person who is the only one who have an idea, so of course, it could happen that someone else also made the same product, but as long as the other isn't in the market, it's no problem.

This summer we found this great fruit snack, or cereal, or to use on ice creams, in yogurts, or in salads.

The new Amazon Secret product

We loved this crunchy fruit snack and decided to implement the products in our Amazon Secret line.

More information available on our web-site: http://sorze4.com/en/amazing_super_snack.asp

This product will be exhibited at Anuga 2013. Hall 7.1 G109 (The World's largest food show)

What your Coffee says about you!

Can it really? Say something about your personality?

Espresso

Double Espresso

Triple Espresso

Mocha

Latte

Cappuccino

Macchiato

Iced Coffee

Americano

Frappuccino

Coffee-to-Go

Filter Coffee

French Press

Decaf

Instant Coffee

Expresso

Find your personality

New brochures Amazon Secret & Sorze4

Our brochures for the Anuga fair in Cologne, Germany, Oct. 5-10 is available for download from our web-site: http://sorze4.com/en/index.html

In them you can see the products we will be exhibiting at Anuga, and some we're not.

Our boots are finised designed and will look like this:

If you're going there, please feel free to visit us and taste our products! We hope to see you there!

Edible Coffee - Does it exist?

When drinking Coffee, the bitter aftertaste is easily recognizable, and even though it smells delicious, very few actually like to eat the coffee beans.

Cocoa beans, even though the fruit is very different and have many beans in one fruit, while the Coffee is more like a Cherry, the beans inside looks a little similar.

You don't get the butter, like the one you get from the Cocoa, but Coffee contains oil, so mixing Coffee oil, with grinned Coffee, well, I don't think anyone tried that, before now.

It's made from 100% Arabica. Looks like a Chocolate, but doesn't contain any Cocoa*. Comes in 3 flavors. People like different types of Coffee, so why not? Espresso, Cappuccino and Cafe Latte... just like the Coffee drink it's named after, the edible Coffee Bean contains Caffeine... the same amount as a cup of Coffee of the type it's named after have.

*The Cafe Latte flavored bean have a little Cocoa.

Available with and without Sugar.

Read more about this product on our web-site: http://sorze4.com/en/edible_coffee_beans.asp

See who opens your e-mails

It's possible to request a confirmation, to know if the receivers opens your e-mails, if you are using MS Outlook, or other e-mail software, but you will not get a confirmation if the receiver don't accept to give it to you. And even if they do, you don't know if they click on links you have in your e-mail.

Basically; you only get a confirmation informing you that the e-mail did arrive in the e-mail client.

Well, it's possible to Track email opens and clicks directly from Gmail, Outlook and Salesforce.

You can download Signals here: http://www.getsignals.com/

Snap.Do almost made me Snap - How to remove it

I did, several times, follow instructions from helpful internet users, but it did always, somehow, pop up after a few days. Being hijacked by this annoying "tool" is something that could make you "snap", so they did pick the right name for it.

After trying it manually, something that didn't work, maybe because I didn't do all I should have done, probably because I didn't have the patience because I was irritated, then I tried different software tools promising to find malware for free... well, they did find, but didn't remove before I was willing to pay.

OK, most things have a cost, but virus software like Avast is free, so why not a Snap.Do remover tool? After "betting on a lot of horses" I did find a free tool and it seems it has done the job; Malwarebytes - so if it prove that it did the job, I will consider buying the Pro version.